Time to make your agents seriously powerful.
Marketers from these companies are building agents right now
A note from Steven
You've built one. Now build smart ones.
You already know how to write a prompt that works. That's the hard part. Now comes the fun part.
The leap from "it works" to "it scales" comes down to four things: giving your agent the right tools, picking the right brain for the job, knowing when to dial creativity up or down, and chaining agents together so they do work while you sleep.
One cohort graduate built a 5-agent system that cut their Monday board prep from 3 hours to 30 minutes. That started right here, in this track.
Your quest log
Give It Superpowers
Start hereYour FAQ agent from Track 1 was great, but it only knew what you told it. Now you will give your agents the power to search the web, crunch numbers, and read your CMS. Lisa built a Content Gap Analysis agent live on Day 1 of our cohort using exactly this. By the end of this lesson, you will too.
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Pick the Right Brain
Not every task needs the smartest (and priciest) model in the room. An FAQ agent answering "what is your refund policy?" does not need deep reasoning. A market analysis agent does. Knowing when to go deep versus fast is what turns a $5 a day agent into a $0.05 a day one. Same quality, 100x cheaper.
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Dial the Creativity
Low creativity equals compliance reports. High creativity equals brainstorming. Most agents need both, just at different moments. Sherelle, a cohort 2 grad, built an A/B testing visibility system using low creativity to parse her data and high creativity to recommend the next 5 tests. Same agent. Two dials. Real outcomes.
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Chain Agents Together
This is the big aha moment of Track 2. One cohort grad built a 5-agent CRO suite that turned her Monday board prep from 3 hours into 30 minutes. Agent 1 collects the data. Agent 2 analyzes it. Agent 3 writes the report. Agent 4 reviews it. Agent 5 emails it. That whole system started exactly here, with a 3-agent sketch on a whiteboard.
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The payoff
By the end of this track, you'll be able to:
- Give agents search, code execution, and web capabilities
- Match the right model power to each task
- Control creativity for precision vs brainstorming
- Chain multiple agents into automated workflows
What people have done after this track
Your first agent is 8 minutes away.
Not sure? Start with the first lesson. It's free and takes 8 minutes. You can stop anytime.
Begin Lesson 1Questions we get a lot
Before you start
You need to have completed at least 4 lessons in Track 1. The concepts here build on what you learned about prompting.